Formula 49 - Organic Clay Pomade

Born in the Corps. Built for Every Man.

Formula 49 is the first-ever Organic Clay Pomade created by US Marines — men who know what it means to show up sharp, no matter the conditions. Crafted with discipline and precision, this pomade delivers a firm, natural hold that keeps your style locked in from morning to night.

Why Formula 49?

• Organic ingredients — no harsh chemicals, just clean, effective styling
• Clay-based formula — adds texture and volume without the grease
• Medium-to-strong hold — keeps your style in place all day
• Natural matte finish — looks effortless, never overdone
• Water soluble — washes out easily, no residue

Whether you're heading into the office or out for the night, Formula 49 gives you the confidence to own the room. This is grooming built on integrity — the same standard US Marines hold themselves to every single day.